Hello, and welcome to a whole new way of doing life!

At Cultivate What Matters®, we're passionate about helping women uncover what truly matters and do something about it. For over a decade, our tools and teaching have sparked positive and powerful change in thousands of lives across the globe—including ours. Just like you, we've experienced the power of little-by-little progress adding up as this community has grown alongside us.

We're grateful you're here. It's our joy to walk alongside you as you build your most intentional life!

Join us! You're in the right place.

We are a community of women passionate
about living our lives with intention and joy.

We are corporate gals, moms, business owners
wives, creatives, students, and empty-nesters.

We believe there is more to life
than overwhelm, hurry, and hustle.

We believe that growing an intentional
life is possible, right where we are.

We believe that goal setting can be
life-giving instead of guilt-inducing.

We believe in growing together.

We’ve seen small, consistent steps add up,
and we believe there is beauty in progress, not perfection.

We believe cultivating what matters changes everything.

Set good goals

Start with the PowerSheets® Intentional Goal Planner. This powerful goal planner will help you set, plan, and track progress toward the goals that matter most—big or small, the things you've always wanted to do. The best part? There's no perfection required.

Grow your faith

Write the Word journals are a simple way to get into the Bible every day. They'll bring you closer to God and help you live each day with hope and purpose! Whether you're new to faith or in a full season of life, Write the Word journals were made for you.

Build an Intentional Life

Do more of what matters and let go of the rest with our thoughtful collection of notepads, stationery, tools, and gifts. We'll help you build a legacy, one day at a time.

Our Core Values

From our main office in Chapel Hill, North Carolina, these six core values propel us forward each day and ensure we do our best work for you!


We relentlessly pursue the best for our customers.


We choose to be generous as a reflection of God's abundance.


We seek wisdom to do work that reflects the character of God.

Entrepreneurial Spirit

We dig in, making the most of what we have by turning challenges into opportunities.

Power of One

We serve each other with generosity and humility.


We show the joy of the Lord.

For collaboration requests, fill out this form and Marissa will be delighted to assist.

For product and shop questions, contact our Customer Delight team here.

Learn about open positions on our Careers page.

Read our Statement of Faith here.

Find us at 50051 Governors Drive, Suite D, Chapel Hill, NC 27517.

We're with you each step of the way!