This is Your Fresh Start

There's something magical about spring, flowers blooming, and the fresh start it often represents. However, we know there are many you who feel stuck. Whether you're experiencing an entirely different season altogether (hello to our Southern hemisphere friends!) or staring out the window at the snow on the ground, there's nothing that says your fresh start can't happen today.

There are inevitable times of overload in our lives that are bound to creep up—times of change or transition or times where there’s simply too much to do and not enough time to do it (are you feeling that?). These are opportunities to shift.

We are giving you permission to embrace a fresh start! We create each product in the Cultivate Shop to help you uncover what matters most and become the person you were meant to be. Now through April 2nd, everything in the Cultivate Shop is 25% off–no code needed! Use the code HAPPYSPRING for free shipping on domestic orders over $100!


All five volumes of our Write the Word collection are officially back in stock and on sale! You can complete your Write the Word collection and buy individual volumes, or you can save 25% on our (already on sale) All Seasons Collection and tuck a few away as gifts.


We've become big fans of color-coding our PowerSheets goals in the past year for a visual indicator of where we're spending our time, and now's a great time to join us! Our Goal-Setting Sticker Book has more than 900 stickers and is on sale for $9, which comes down to a penny per sticker!


We created our Couples Goal Guide after receiving numerous requests for how to set goals with your significant other, and since then, hundreds of couples have uncovered what matters most together! Fill this little book out on a date night, on the couch, all at once, or little by little.

These are just a few products available in the Cultivate Shop, but everything is on sale for 25% off! Little by little, change will happen when you intentionally use these products. We embrace the motto of "it's okay to grow slow" over quick fixes and overnight results. There is much to be learned in the in-between, and new seasons are a great marker of good things ahead.

There's nothing magical about January 1st, friends. 

What if today is the day that everything changes?

If you could envision your most purposeful year yet, what would it look like?

Where do you want to be when you're 80?

What is holding you back?

"I don't have enough time to journal and cultivate my faith."

My favorite part of the Write the Word journal collection? Each of the five volumes is undated, and you can decide how often you'd like to use the journal! Keep a Write the Word journal in your bag, by your bed, or in the car to have it nearby when you have free time.

"I don't even have PowerSheets yet! How do I start without them?"

Good news! We're restocking our Six-Month PowerSheets in White on April 24th, but you don't have to wait until then to uncover good goals. Lara's 2018 Goal-Setting Series walks you through the entire PowerSheets Prep Work, and you can buy the PowerSheets Accessories Bundle on sale for 25% off today so you're ready to dig in!

"My husband won't set goals with me."

Setting goals with your significant other doesn't mean you have to sit down with your planner, PowerSheets, and a long list. In fact, we encourage you to flip the script and make it fun! Our Couples Goal Guide is 21 pages and small enough to pull out during dinner with your significant other without sending him into a tailspin :)


Today can be your fresh start. Everyone ends up somewhere, but few end up somewhere on purpose.

Everything in the Cultivate Shop is on sale for 25% off through April 2nd. Use the code HAPPYSPRING for free domestic shipping on orders over $100. Please note this promotion only applies to new orders.

Leave a comment below telling us what you're adding to your cart for your fresh start! I'll choose one lucky commenter on April 3rd, and refund your entire order!

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Giving Gifts That Last

One of my 2017 PowerSheets goals has been to simplify and live with less. Not just physical stuff, but less stress, less emotional baggage, less all-around junk that tends to fill our lives. I've been doing a lot of purging lately–preparing to combine two households into one after my fiancé and I get married, and it's been freeing to get rid of a lot of things that I just don't use anymore.

It's also made me hypersensitive of gift-giving this holiday season, and that's a good thing! Rather than defaulting to gifting another sweater in a different color (sorry sis), I've been trying to think of ways to give gifts that will make a difference, in both the lives of our the makers and the lives of the recipient. A gift that will matter long past when the wrapping paper is cleaned up and the Christmas tree is tucked away. A gift that will LAST.

That might sound like a tall task but it doesn't have to be! Here are a few of our favorite tips on how to give gifts that last:

  • Look at the items that you use on a daily basis in your life, and gift those things. Lara gifted us with FitBits earlier this year, and it's been such a staple in my days that I'm purchasing one for my father this year!
  • Think about the impact a gift can have long past the day its given, and meet a need! When you're home for Thanksgiving and notice that your mother is using a single cutting board to prepare Thanksgiving for 20 people, choose to invest in a nice wooden cutting board she can use for years to come.
  • Research shops that support a charitable cause! Whether it's investing a portion of their sales each month in a single non-profit, empowering workers by paying a living wage, or allowing their employees to devote a portion of their working hours to serving the community, find businesses that make this a priority and invest in their products or services.
  • Shop local and small. Get to know the business owners in your community (both locally and online) and buy from them. These teams have poured their hearts into their trade, and they'd love to have your business and support. Even if you aren't able to buy from them, get to know their business and become brand evangelists for them!

Our mission at Cultivate What Matters is to encourage women to cultivate what matters, right where they are. Each product we create is intended to do just that, and we've seen firsthand how they've made a difference in not just our lives, but the lives of women across the world. Today, we're sharing some of our favorite gifts that last to give from the Cultivate Shop and kicking off our best sale of the year!


For the women on your BFF text message thread: These are the ladies that will flood your text messages with laugh-until-you-cry GIFs one moment and then drop what they're doing in the next moment to show up. They pray for you, encourage you, and remind your to count your blessings daily. The Write the Word // All Seasons Collection makes a great gift (it's on sale and like getting one free!), because you can divide it up into individual gifts to say thank you!


For your bookworm buddy: She's the first friend you text when you finish the book that everyone is talking about and one of the few people you share your those books you're embarrassed that you read with (don't worry, everyone has those books!) The Cultivate Book and Make it Happen Book Bundle will sure to be the books you're talking about for weeks and months to come!


For your children's classroom teacher: For the lady who loves on your children each and every day, graciously replenishing the always-disappearing bins of glue sticks and expo markers out of her own paycheck each month. Give her some supplies she won't want to share by gifting her our original Cultivate What Matters Sticker Book. Bonus points if you tuck a Target gift card in there and make it known that she's supposed to use it for herself, not more colored pencils.


For the neighbor who just had her first baby: Drop off a meal from her meal train delivery and slip in a copy of our Goal Guide for Parents. Make sure you tuck in a note to remind her that this is grace-filled goal setting, and it's okay to let the new momma fog settle before she starts setting goals for her new family!

For your newlywed friend: You cried your eyes out during the ceremony and then danced the night away at her wedding a few months ago. Send her our Goal Guide for Couples with a handwritten note telling her how much you loved celebrating her big day and that you can't wait to watch her new marriage flourish.

For the friend-of-a-friend you want to get to know better: Order two copies of our Fruitful Friendships Workbook and invite her to a weekly coffee date to get to know each other better!


For your Grandma: If you're grandma is anything like mine, she's one of the kindest ladies you know, always insisting of making you something to eat every single time you visit because "you need some meat on your bones" and the one who keeps her Bible open beside her chair in the living room. Give her our Cultivating Faith Desk Card Set to tuck into the pages of her well-worn Bible as encouragement and a constant reminder of God's grace. On the back of each card, you can write a few of your favorite memories with her!


For your favorite things party: For when you need three gifts under $10 for your neighborhood's annual Favorite Things Party, our Encouragement Postcard Set is the perfect gift! Send the love and encouragement to friends across town, across the country, or across the world with our pack of 20 postcards. It's the gift that keeps on giving!


For the lady in your life who has loved and supported you consistently: Whether it's your momma, an aunt, or a mentor, this is the lady who selflessly gives of herself to serve others. Say thank you to her for investing in your future by investing in hers with our One-Year PowerSheets Goal Planner. The best part of PowerSheets? They're perfect for women in every stage of life, every role, and every season, and they'll help her uncover good goals and do something about them!

We'd love to hear from you! Are you grabbing any gifts from the Cultivate sale for your loved ones? Are you purchasing something for yourself? Leave a comment and let us know what you plan on snagging!

We kicked off our Holiday Sale in the Cultivate Shop today! Everything in the Cultivate Shop (with the exception of 2018 PowerSheets and the Goal Setting Sticker Book) is on sale, no code required! Best part? The sale starts today and runs through Monday, November 27th at 11:59pm ET. Shop today with confidence knowing we won't be posting a better deal on Black Friday. Enjoy time with your loved ones; no door-busting required!

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We’re Hiring for the Holidays!

Friends, one of our joys as a small business is to let you in on our journey—the high points and the low ones. Earlier this fall, we shared that we faced unexpected challenges with our shipping team. We've worked hard to resolve the situation over the last few weeks, and are excited to say that we're taking shipping in-house for the foreseeable future in order to get orders out lickety-split and in great condition!

And here's where we need your help! We're excited to hire two Shipping Managers and 4-5 Shipping Superstars to work with our team through the holiday season. Whether you're a college student, a Mom, or someone looking to earn extra money before Christmas, ditch the mall and come work with us! :)

For all positions, we are looking for people who are:
• Upbeat
• Motivated
• Detail-oriented
• Energized by a challenge
• Efficient and quick on their feet

For our managers, we are additionally looking for people who identify as go-getters and problem solvers, and who thrive under tight deadlines.

Location: The Chapel Hill region
Hours: 9 a.m. to 5 p.m.
Pay: Depending on experience, $12/hour for Shipping Superstars and $16/hour for Shipping Managers, plus the opportunity for additional bonus pay and overtime pay

PLEASE NOTE that this position requires availability on most weekdays and Saturdays in the month of December and the first two weeks of January, including December 22, December 26-30, and January 2-5.

To apply, please fill out this form. Applications are due by Sunday, November 26th at 11:59 ET. We are so excited to meet you!

P.S. Know someone this would be a perfect fit for? Please pass the application along! Thanks, friends!

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The Cultivate Gift Guide + Holiday Sale

If you're anything like me, your email inbox ends up pretty full during the Black Friday/Cyber Monday sale week! Retailers are trying to convince you of all the things you NEED to be happy, healthy, and live a FULL life. But here's the thing, we don't actually need many things at all. It's taken me a while, but now I approach holiday sale weeks as an opportunity to steward my finances well and purchase gifts for the people on my list whom I love.

And that was how our team approached planning and preparing the first Cultivate Gift Guide. The first-ever Cultivate Gift Guide is a bit different from your average guide, and we did that on purpose. It’s a curated list of meaningful and useful gifts (starting at $0!) from shops and friends that our team loves and supports–items that are on our personal wish lists or things we love and use each and every day. We've also linked to each of their social media pages so you can follow along to see what sales they'll be offering next week. Our hope is that these gifts help you, and your loved ones, cultivate what matters.

And if you're anything like me, and you're stumped everytime someone asks, "What do you want for Christmas this year?", then the Cultivate Gift Guide might be full of ideas for YOU, too! Me? I've already added that walk in love t-shirt pictured to my list :)


Inside the Cultivate Gift Guide, you’ll also get a preview of what will be on sale in the Cultivate Shop next Tuesday starting at 10 am ET. My personal favorite? The Write the Word journals! It's a great time to stock up on holiday gifts for your loved ones! Best part? No coupon codes or door-busting required. We're kicking our sale off on Tuesday, November 22nd so you can shop ahead of Thanksgiving, and spend the holiday with those you love the most!

I'd love to hear from you: what is the most memorable gift you've ever been given? What is your favorite gift you've ever given to someone? Leave a comment, and let us know! I'll choose one commenter to win a Write the Word // Cultivate Gratitude journal on Tuesday, November 22nd.

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How to Color-Code Your PowerSheets Goals

Since releasing our first edition of our Cultivate What Matters Sticker Book last fall, we've heard from countless PowerSheets users who have used stickers to make goal-setting more intentional and fun!

If you've been following Lara's PowerSheets goals over the past few months, you've likely noticed Lara's colored blocks and dots on her PowerSheets and Monthly Tending Lists. She's been trying out a new color-coding system that our team brainstormed months ago for our brand new Goal Setting Sticker Book, and we're so excited to see many of you incorporate it into your PowerSheets!

We've gotten lots of questions about how the new color-coding system works, and I have the best news for you: it's not complicated at all! We'll share a few tips we have for you below, but everything you need (and more!) to get started is in the Goal Setting Sticker Book!


Assign each of your yearly goals a color. Use the flags in the beginning of your sticker book to give each of your yearly goals an assigned color.

Use the color-coding dots to label your Tending List. As you fill our your Tending List each month, assign each of your monthly, weekly, and daily goals a colored dot sticker that coordinates with the appropriate yearly goal. Doing this helps you make sure your Tending List is filled with priorities and doesn't just become a to-do list. If there's a goal that doesn't fall into a particular yearly goal, ask yourself if it's relevant. You can even use our favorite pens to write out the goals for more color-coding!


Goal-related tasks remind you of your priorities at a glance, so that you can easily see where you are focusing your time and energy each month.

Give yourself grace. There might be some months where all your Tending List goals are one or two colors, and that's okay! Some months you'll need to put your head down and focus on one goal in particular, and it's okay for your Tending List to be one or two colors.

Don't stop at your PowerSheets. Use the color-coding system in other areas of your life! If you're a paper planner girl, you can use the colored dot stickers in your planner to help you see where you're spending your time. Ready to tackle that email inbox? Start assigning out labels with coordinating colors. The you can integrate products and systems you are already using on a daily basis, the better off you'll be!

Be willing (and eager) to re-evaluate your goals and what's working. Anytime you begin to implement new rhythms and routines, it's important to give yourself a bit of breathing room as you adjust. Rome wasn't built in a day, and neither are new systems for your life! Remind yourself that little by little progress adds up, and celebrate the progress you are making!


Are you ready to start color-coding your PowerSheets goals with us? It's not too late to order your PowerSheets Goal Planner and Goal Setting Sticker Book today!

Please note: We're unable to adjust previous orders that have been placed. If you've already placed an order in the Cultivate Shop and would like to purchase the sticker book, we encourage you to place an additional order.

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